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Community carbon neutral companies  let your business heal the world | Upload Society

Carbon Neutral Companies: Let Your Business Heal The World

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by: Sharai Hoekema
carbon neutral companies  let your business heal the world | Upload

Although most CEO’s and business owners will agree that they are actually trying to leave their footprints on the world, as this will be a testament to the value that their company adds to the life of customers, there is one footprint that they’d like to get rid of. This would be their carbon footprint, or the impact that running their operations has on the environment at large. 
It seems as if customers have developed a rather significant soft spot for companies who are - or who claim to be - committed to ‘doing the right thing’. Greening up their activities, making their supply chain more transparant and printing their business cards on recycled paper: as long as it can be sold as a ‘sustainable practice’, it will be employed, and promoted heavily to boot.
For a very good reason, too. Companies who give back are generally enjoying a higher stock price and higher profits than those who usually forgo investments in their corporate social responsibility. Thus, it is hardly surprising that a growing number of businesses have announced their ambitions to become carbon neutral. 

A real-life company that has already wiped out its carbon footprint

Yet becoming carbon neutral is something that is much easier said than done, as most who have attempted to do so will wholeheartedly agree on. There are, however, some who have already managed to do so. Take the architect practice of Luigi Rosselli Architects, based in Sydney, Australia. Not only have they designed their practice to take full advantage of carbon neutrality, they are definitely walking the talk. 

The company has made a business out of designing energy-efficient buildings for its customers, who are eager to jump on the carbon neutral bandwagon as well. Its portfolio includes elegant residential places that usually focus on off-form concrete, that appear to seamlessly blend in to the landscape - being completely in tune with its environment.

But even more importantly, the company has dedicated itself to being fully carbon neutral. The entire practice micromanages all of its employees’ behaviours and activities. This ranges from the way that the employees travel to and from work, to the amount of paper that is used and wasted. 

How does it work, a carbon neutral company?

The company’s founder Luigi Rosselli recently gave an interview to Archinect Features, in which he highlighted the ways in which the company has managed to achieve carbon neutrality. He explains how the company first focused on the energy that was used on a day-to-day basis. All of this is generated by solar panels. 

At the same time, the amount of energy needed is reduced drastically by the smart office design, where the building houses all kind of passive cooling measures: including a terracotta tile rise soleil that reflects the hot sun, and large windows that can be opened for cross ventilation.

Another huge issue that was tackled upfront is that of waste reduction. Printing is restricted and only done when there is no other option, and even then still done on recycled paper (double sided, obviously). Besides paper, single use plastics and disposable coffee cups are also largely banned. Instead, workers are using paper crockery and reusable containers for their lunches, whether they bring it from home or pick it up from one of the local, organic cafes in the area.

Packaging and other soft plastic materials are diligently recycled, while food leftovers and coffee grounds are used as fertiliser for the gorgeous roof terrace garden and street level planting.

Some more ways of achieving a carbon neutral status

A large share of most companies’ carbon footprint is made up of transportation - in particular, that of its employees travelling to and from work. Rosselli introduced a system that heavily encourages its workers to use public transportation or to go to work on foot or by bike. For this purpose, the office is conveniently located close to a major transport hub and boasts various easily accessible facilities for storing bikes.

Any air travel required is offset directly when booking, through the airline. And at the end of each year, a complete inventory is made: how much energy was consumed, how much waste was generated, and what was the impact of transportation and travelling? The remainder is usually offset through carbon credits. Or, according to Rosselli: “We are always innovating and looking for proactive ways to reduce our carbon footprint so that we can eventually almost eliminate this stage of the process.”

This is a great effort that should be applauded. Even if other companies would only take on a fraction of this attitude, perhaps only focusing on reducing the transportation needs of its employees, it could already make a big difference. It never is a zero-sum game, and it definitely is not now: companies should, if anything, consider the positive example it will set for others to follow.

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Carbon Neutral Companies: Let Your Business Heal The World

Although most CEO’s and business owners will agree that they are actually trying to leave their footprints on the world, as this will be a testament to the value that their company adds to the life of customers, there is one footprint that they’d like to get rid of. This would be their carbon footprint, or the impact that running their operations has on the environment at large.   It seems as if customers have developed a rather significant soft spot for companies who are - or who claim to be - committed to ‘doing the right thing’. Greening up their activities, making their supply chain more transparant and printing their business cards on recycled paper: as long as it can be sold as a ‘sustainable practice’, it will be employed, and promoted heavily to boot. For a very good reason, too. Companies who give back are generally enjoying a higher stock price and higher profits than those who usually forgo investments in their corporate social responsibility. Thus, it is hardly surprising that a growing number of businesses have announced their ambitions to become carbon neutral.   A real-life company that has already wiped out its carbon footprint Yet becoming carbon neutral is something that is much easier said than done, as most who have attempted to do so will wholeheartedly agree on. There are, however, some who have already managed to do so. Take the architect practice of Luigi Rosselli Architects, based in Sydney, Australia. Not only have they designed their practice to take full advantage of carbon neutrality, they are definitely walking the talk.   The company has made a business out of designing energy-efficient buildings for its customers, who are eager to jump on the carbon neutral bandwagon as well. Its portfolio includes elegant residential places that usually focus on off-form concrete, that appear to seamlessly blend in to the landscape - being completely in tune with its environment. But even more importantly, the company has dedicated itself to being fully carbon neutral. The entire practice micromanages all of its employees’ behaviours and activities. This ranges from the way that the employees travel to and from work, to the amount of paper that is used and wasted.   How does it work, a  carbon neutral company? The company’s founder Luigi Rosselli recently gave an interview to Archinect Features, in which he highlighted the ways in which the company has managed to achieve carbon neutrality. He explains how the company first focused on the energy that was used on a day-to-day basis. All of this is generated by solar panels.   At the same time, the amount of energy needed is reduced drastically by the smart office design, where the building houses all kind of passive cooling measures: including a terracotta tile rise soleil that reflects the hot sun, and large windows that can be opened for cross ventilation. Another huge issue that was tackled upfront is that of waste reduction. Printing is restricted and only done when there is no other option, and even then still done on recycled paper (double sided, obviously). Besides paper, single use plastics and disposable coffee cups are also largely banned. Instead, workers are using paper crockery and reusable containers for their lunches, whether they bring it from home or pick it up from one of the local, organic cafes in the area. Packaging and other soft plastic materials are diligently recycled, while  food leftovers and coffee grounds are used as fertiliser for the gorgeous roof terrace garden and street level planting. Some more ways of achieving a carbon neutral status A large share of most companies’ carbon footprint is made up of transportation - in particular, that of its employees travelling to and from work. Rosselli introduced a system that heavily encourages its workers to use public transportation or to go to work on foot or by bike. For this purpose, the office is conveniently located close to a major transport hub and boasts various easily accessible facilities for storing bikes. Any air travel required is offset directly when booking, through the airline. And at the end of each year, a complete inventory is made: how much energy was consumed, how much waste was generated, and what was the impact of transportation and travelling? The remainder is usually offset through carbon credits. Or, according to Rosselli: “We are always innovating and looking for proactive ways to reduce our carbon footprint so that we can eventually almost eliminate this stage of the process.” This is a great effort that should be applauded. Even if other companies would only take on a fraction of this attitude, perhaps only focusing on reducing the transportation needs of its employees, it could already make a big difference. It never is a zero-sum game, and it definitely is not now: companies should, if anything, consider the positive example it will set for others to follow. https://www.whatsorb.com/category/community
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